July 2012
This case study presents work done with CARD Bank in the Philippines as part of a larger savings mobilization project with Grameen Foundation to introduce a new type of savings product and expand CARD’s market share to poor savings clients. We hope that this paper will demonstrate that implementing a savings volatility analysis is relatively simple, and that the results can be very useful for liquidity management, product development and costing. All deposit-taking MFIs should do a similar analysis to have a better understanding of their savings customers and products.
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