April 2012
This case study illustrates the use of data analytics - including the use of the Progress out of Poverty Index® - to strengthen CARD Bank's savings strategy. It outlines the business questions that were asked and the client insights they gleaned, as well as how this information is being used to change produce design and delivery.
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https://grameenfoundation.box.com/shared/static/t9v136iu0xldpzzztptv.pdf