Healthy Mothers Make Healthy Communities: Research Brief

In 2017, the Maa aur Shishu Swasthya (Mother and Child Health) Program, implemented across West Bengal with a key financial service partner, Aikyatan Development Society (ADS), focused on improving knowledge and behaviors related to pregnancy and childbirth. This research brief outlines the results from a pre- and post-test assessment with women’s self-help groups to determine the effectiveness of Pictorial Learning Conversations in improving knowledge and behaviors related to pregnancy and childbirth.